RINGWOOD, IL – April 13, 2021
Race Sport Lighting is excited to partner with DAS Companies Inc. in the Mid-Atlantic territory with new 2021 lighting technologies. It was necessary to expand distribution to get dealers the lighting products they need fulfilled same or next day for the job. DAS dealer accounts can begin ordering their favorite Race Sport Lighting products immediately to ship in April.
The product mix in-house at DAS will be focused on “CORE” lighting top sellers like:
- GEN6® Plug-n-Play Canbus Kits
- Terminator™ LED Kits
- NEW Drive Series V2 All—in-One Kits
- ColorADAPT® interior, exterior and underbody kits
- ColorSMART® Bluetooth App controlled products
- Eco-Series light bars and auxiliary spots
- LED Logo Rocker Switches
- And more…
“DAS has been a great distributing partner for several years, and I am excited to revamp the mix at DAS to focus on our nationwide best sellers. Having the latest technologies available same or next day is important for our dealers. This stocking mix in their warehouse will be a huge home run for their dealer base.” – Steve Jergensen, Race Sport Lighting President
“We continue to work toward meeting and exceeding the expectations of our dealer base with opportunities and solutions. We have added another great dealer solution. Race Sport, known in our industry as a company synonymous with innovation and multi-application lighting solutions, is now available to our dealer-partners. We are incredibly pleased to partner with the Race Sport’s team and look forward to the new opportunities this partnership will present our dealers.” – Rex Berfield, DAS National Sales Manager
About DAS COMPANIES, Inc.
DAS Companies, Inc. is a full-service marketing and supply chain portfolio company. Privately held, DAS Companies, Inc., designs, imports, and distributes truck & auto supplies, travel gear, and mobile electronics that offer safety, convenience, comfort, and connectedness to on-the-go consumers, through a series of channel partnerships, including: Travel Centers, Convenience Stores, Heavy Duty Trucking, Electronics & Specialty Retailers.
About Race Sport Lighting
At Race Sport® Lighting, we are lighting. For almost two decades we have brought consistently high-quality products and full-service-value to our customers. This is our foundation for growth, and the reason we are the lighting brand the professionals use in North America and beyond. For more information on Race Sport® Lighting or to become an authorized Race Sport® Lighting dealer visit www.racesportinc.com.